Ontario Welcomes Toyota's Next-Generation Production Launch in Cambridge

Published on April 02, 2019

RAV4 Production Launch at Local Plant Shows Ontario is Open for Business and Open for Jobs


CAMBRIDGE — Today, Premier Doug Ford, Todd Smith, Minister of Economic Development, Job Creation and Trade, Belinda Karahalios, MPP for Cambridge, Amy Fee, MPP for Kitchener South—Hespeler, and Mike Harris Jr., MPP for Kitchener—Conestoga, joined workers at Toyota's Cambridge assembly plant to celebrate and announce the production launch of the RAV4 compact utility vehicle.

"Our government continues to send a message to job creators like Toyota — Ontario is open for business and open for jobs," said Ford. "Our government is working for the people by cutting red tape and lowering business costs. We are putting Ontario back at the top of the list as a place to invest and support good, local jobs."

The government recently announced Driving Prosperity: The Future of Ontario's Automotive Sector, a 10-year vision for how industry, the research and education sector, and all three levels of government can work together to strengthen the auto sector's competitiveness. For nine months, this government has been hard at work to put people first and focus on keeping the promises made to the people of Ontario. Today's announcement highlights Ontario's return to a path to balance, and ensures the province continues to sit at the foundation of the auto sector of the future.

"Our government is serious about prioritizing competitiveness, innovation and talent across the entire automotive supply chain," said Smith. "Production of the next generation RAV4 — among Toyota's most successful and innovative vehicles — is great news for Ontario's auto sector and our skilled workforce. Toyota's decision to produce the next generation RAV4 in Cambridge is another example of how Ontario's skilled workforce and advanced supply chain are perfectly suited to build the vehicles of tomorrow."

Quick Facts

  • Vehicle assembly and auto parts production directly supports over 100,000 Ontario jobs, with a further 100,000 more spin-off jobs in communities across the province.
  • Ontario is the only place in North America where five major automakers build vehicles — Toyota, Fiat Chrysler, Ford, General Motors, Honda — as well as truck manufacturer Hino.
  • The province’s vehicle assembly facilities are supported by a supply chain comprising over 700 parts firms and over 500 tool, die and mold makers.